The comeback of Nokia phones has been eagerly anticipated, especially the new Nokia 3310. However, there is competition on the horizon as Lenovo has announced the possible return of the Motorola Razr.
The 3310 is finally back with new look and features. Contrary to what most consumers expected, the retro phone from Nokia boasts of a huge battery life. The redesigned phone has a 2MP rear camera along with its classic alphanumeric keyboard.
HMD Global decided to release the phone to bolster to attract more consumers to look into their latest Nokia Android smartphones, the Nokia 5, Nokia 6, and Nokia 3. True enough, Nokia as a keyword is highly searched online, thanks to their genius marketing ploy.
Since the tactics employed by the Finnish company is relatively successful, other brands may soon follow. There are reports that Lenovo could also bring back the iconic Motorola Razr phone.
"We should be smart if Motorola fans remember something. If Razr is a good one, we should think about how to leverage that. But whatever we bring back, it has to be a stronger product than the original," Lenovo CEO Yuanqing Yang told CNBC.
Lenovo has been aggressive with a campaign to bring back the glory days of its mobile department, Motorola. Yang even stated that Lenovo wants to make Motorola one of the top smartphone players globally. This plan could start with the release of the Motorola Razr.
Watch the video below about the features of the new Nokia 3310: