Instagram is one of the most popular social media platforms currently. With tons of additional users every month, the app has been receiving suggestions on how it could adapt to its growth.
Instagram now has 700 million active users.
Instagram had 600 million active users in December 2016, but it has since increased its user base by adding 100 million new users. According to Tech Crunch, the growth of Instagram is very rapid as it only took the company four months to get 100 million users.
During its earlier years, it took the company between one and a half or two years to increase its user base substantially.
The New York Times has noted that the success of Instagram could be just like the success of Facebook. Instagram has changed the view of people about social media as it continues to enhance and improve interactive communication.
Currently, Instagram has almost double the number of users that Twitter has so it is not impossible to say it could turn out to be as successful as Facebook.
Instagram Stories appears to be one of the driving forces behind Instagram's unstoppable growth. The company is said to record at least 200 daily active users of the Snapchat-like feature. Also, Instagram's messaging feature called Direct is used by about 375 million people.