Startup Launches a Screenless Digital Camera That Edits Your Photos

By Vishal Goel / 1482864463
(Photo : CNET/Youtube) The cameras, sporting a wide range of colours, will not be launched until 2018

Relonch, a US-based startup, has come up with a screenless digital camera that takes photos and then sends them to the user the next day after editing them. The startup will launch the camera under a subscription model worth $99 a month for cloud services and the camera.

The digital camera has been displayed by Relonch only at a few outlets. Wrapped in leather, the only exposed parts of the camera are the power button, the viewfinder, the shutter button, and the lens. The settings of the camera cannot be changed, nor the photos can be reviewed save for a quick glimpse inside the viewfinder after the photo is taken.

The camera beams the photos over LTE to Relonch's cloud service, where the best photos are picked and edited by artificial intelligence. Access to the original version of the photos is lost, and the new edited photos are sent to the user at 9 a.m. the next day.

The main aim of this modern camera is to leave photography completely to technology. It helps save a lot of time that users spend scrolling through their photos including the blurry and pointless ones, fiddling with numerous buttons, and settings of cameras and using various photo-editing softwares.

The most interesting feature of this camera is artificial intelligence. However, smartphones such as iPhones and Google Pixel and apps like Google Photos app already do this natively in the camera roll. Apple's iPhone 7 Plus, calling its camera a "machine learning-enhanced image signal processor," simulates the background blur in portrait mode while Google took a computational approach to photography with its new Pixel phones to improve things like low light performance.

Relonch is not planning to launch the camera until 2018.